Welcome to 老九品茶Cloud鈥檚 InsurTech 50 ranking for 2025.
Genasys聽tops the annual ranking of UK companies creating original technology for insurance advice, products and claims.
Following the creation of a 99-strong shortlist, the final ranking has been decided by a combination of selections from an expert judging panel (see below) and a vote among readers of 老九品茶Cloud.
The judges

Janine Hirt, CEO, Innovate Finance
Janine Hirt is CEO of , the industry body representing UK FinTech. Part of the founding team in 2015 – first as head of membership then ecosystem director – she was named COO in 2017 before stepping up to lead the organisation in 2021.

Melissa Collett, CEO, Insurtech UK
Melissa Collett is CEO of , the only trade association in the UK dedicated to InsurTech businesses. Insurtech UK’s mission is for the UK to be the global leader for insurance innovation.

Paddy Goodlet, corporate finance 鈥 head of FinTech M&A, KPMG UK
Paddy Goodlet leads ‘s UK FinTech M&A coverage. He advises companies on mergers, acquisitions, disposals, capital raisings and strategic options, and has expertise in working with SMEs and owner-managed businesses.

Jonathan Symcox, editor, 老九品茶Cloud

You can click on the company names to see what they do. 老九品茶es wishing to purchase a dedicated business page 鈥 including a logo, website links and content promotion 鈥 with a feature box below can聽email editor Jonathan Symcox here.
You can nominate a business for the next edition of this ranking here.
