London-headquarteredձCreditEnablehas raised £2 million investment.
The SME credit marketplaceuses data analytics and AI to support SMEs in procuring business loans, helping lenders improve approval rates to above 70%.
Thepre-Series Ainvestmentwasled with £700,000 fromJPIN Venture Catalysts,theUK arm for Venture Catalystswhich aims tobuildbi-directional UK-India investment andagrowth corridor forstart–ups.
The capitalwill be used to continue the development of徱ٷԲ’stechnology platform and expand the firm’s userbase.
Founded by seasoned private equity and debt investor Nadia Sood and veteran early–stage investor Varun Sahni,CreditEnablehas been operating in India since 2017.
CreditEnablehas more than 20 lender clients, including major financial institutions in India, IDFC First Bank, ICICI, Bajaj and international financial institutions, Deutsche Bank and DBS.
CreditEnableeffectively bridges the gap between the SME loan procurement process – a notorious and lengthy one – and optimising solutions to help lenders grow efficiently.
The company previously raised a $5mseedround from investors such asCrisConde, former CEO Sun Gard, Alter Global,Astiaand Floreat.
“We are delighted that JPIN VCATS has decided to back our growth,” said CEO Sood.“The COVID pandemic has accelerated the adoption of digitization within financial services.
“Getting affordable finance into the SME segment at scale is going to be critical to our global economic recovery and we are thrilled to have Venture Catalysts support to help us to scale our reach in India.”
Gaurav Singh,founderandmanagingpartneratJPIN VCATS,said:“The UK-India relationship is at an all-time high and this is a perfect testament to how amazing businesses can grow cross-border while making a meaningful impact on GDP by enabling SMEs with quick and affordable finance.
“CreditEnableis a very high-quality UK start–up and is on a fast trajectory to be a market leader globally.”


