KOMI Group – Manchester-headquartered digital media business 鈥� has secured an additional 拢5.5 million in growth capital investment from BGF.聽
This follows a multi-million investment from BGF announced in November 2022. The additional funding will allow KOMI Group to continue its growth trajectory with an enhanced focus on international expansion and strategic M&A.
With a mission to create the most engaged digital audiences in the world, KOMI Group has expanded its followers from 40m to 113m across 46 brands, generating more 2.5 billion monthly views which amounts to more than 1.5bn minutes watched each month.
The business has also successfully launched its new talent offering, KOMI Talent, which has grown by 130% year-on-year.聽
Founded in 2015, KOMI Group is led by founder and CEO Andrew Trotman, group MD Sam Lenehan and CFO Tom Moran.
“We鈥檝e experienced a period of good growth with BGF鈥檚 support and created strong foundations to accelerate our global expansion,鈥� said Lenehan. 鈥淲ith renewed backing, we鈥檒l look at US acquisitions where we can partner with agile, independent companies to drive innovation and grow more rapidly as a combined entity.聽
鈥淲e were attracted to BGF because of its flexible model and ability to provide follow-on funding so we can capitalise on growth opportunities. We鈥檙e energised by this investment and have a number of live opportunities ready to put the capital to work.鈥�
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The business works across all major social media platforms, creating and curating the engaging social first content to entertain its global audience base. It also works with content creators, brands, media agencies and production houses to drive social media strategies that achieve against a business鈥檚 objectives.聽
In addition, it licences expertly curated content utilised by the world’s biggest media outlets and supporting influencers’ content generation.聽
Trotman added: 鈥淲e pride ourselves on building high growth, digital-first audiences who are entertained by the best stories, told by the best creators.聽
鈥淚t took us six years to hit our first month with one billion views. It鈥檚 taken us only one year to double that. We鈥檙e just getting started.
鈥淭his new investment will allow us to accelerate that growth; entertaining hundreds of millions of our viewers, all around the world, every day.鈥�