C么te, a French brasserie chain, has selected to overhaul its talent attraction and recruitment processes.聽
inploi鈥檚 platform empowers C么te to create a best-in-class talent attraction process and candidate experience which aligns with C么te鈥檚 consumer values, increasing the number and quality of applications to its vacancies.
Working with inploi, C么te is improving the efficiency of its hiring while enhancing and personalising its candidate experience. C么te uses inploi鈥檚 talent attraction and campaign management technology to promote jobs and support the organisation鈥檚 objective of reaching a broader talent pool.
inploi鈥檚 platform also provides comprehensive reporting and analytics of C么te鈥檚 hiring funnel and attraction spend, helping their talent team to make data-informed investment decisions. The C么te team previously spent up to 20 hours per month compiling reports manually, and lacked the analysis to answer crucial hiring questions. With inploi鈥檚 analytics software C么te has real-time visibility of all hiring data, from click to hire.
C么te鈥檚 success metrics for the transformation include a reduction in recruitment spend, an increase in organic applications, and a reduction of time spent on manual tasks. With customers typically enjoying 30% reduction in cost per hire, 20% increase in organic applications, and over six hours of time saved per recruiter per week, inploi is well placed to improve its hiring efficiency.
To date, C么te has relied on legacy credit-based job boards which have been the primary source of job applications. However, this process has been marred by inefficiencies. C么te did not have immediate access to all of the data needed to understand what the true ROI of its job board spend was, in addition to its time to hire data, and robust applicant conversion numbers.
鈥淲hen I joined C么te, I recognised the need to improve the company鈥檚 candidate experience to make it feel smoother, faster and more current,鈥� said Helen Kinrade, head of talent at C么te. 鈥淲e also needed a solution which would save us money, provide us with accurate data, and improve the overall candidate journey.
鈥淩ecruiting in this industry has its own set of challenges, and we needed to ensure candidates were choosing C么te over our competitors.
鈥淔rom the outset, the inploi team genuinely wanted to understand what we needed to solve our concerns and how they could help.
鈥淭he build has been delightful 鈥� I couldn鈥檛 have asked for more. Regular updates, working to extremely tight timescales, and for a tech company, they really have a human feel. I鈥檓 excited by this new, transformative chapter in our talent attraction journey.鈥�
Alex Hanson-Smith, CTPO and co-founder at inploi, said: 鈥淐么te needed a system that could be implemented quickly and would deliver against the business hiring objectives. Furthermore, it needed a partner who could scale with C么te while continually adapting to the shifting hiring landscape.
鈥渋nploi delivers against this, and our teams are working together to measure our engagement’s impact on the brand鈥檚 continued ability to hire top talent.鈥�
The project鈥檚 implementation involved integrating with Talos360, C么te鈥檚 ATS, with inploi providing a new talent attraction and application layer: automating the distribution and sponsorship of job post to candidate audiences, creating a new careers page featuring including inploi鈥檚 award-winning job search and chatbot application experience 鈥� sending candidate applications directly into Talos360 via their API – and tracking and reporting the performance of candidate sources through the application journey.
inploi has also recently been adopted by a wide range of the UK鈥檚 leading, private equity-backed, high street and hospitality brands, including GAIL鈥檚 and wagamama.