Global fashion platform听Lyst听has raised 拢60 million funding听after听growing听to 150m users in 2020.听
The听London-headquartered听aggregator app听and website听allows users to听buy听from an assortment of over 8m products from 17,000 brands and retailers.听听
GMV last year exceeded $500m, following 1100% growth in new users on the听Lyst听app. Lifetime GMV is now over $2bn.听
Draper Esprit听and several existing investors were joined in the round by new investors Fidelity International,听Novator听Capital, Giano Capital and C4 Ventures.听
Brands on听Lyst听include Balenciaga, Balmain, Bottega Veneta, Burberry, Fendi, Gucci,听Moncler, Off-White, Prada, Saint Laurent and Valentino.听听
Lyst听operates an inventory–free platform and uses its proprietary data engine to provide each customer with a highly personalised shopping experience.听
Lyst听has also听appointed Mateo Rando as Chief Product Officer, joining from Spotify, and promoted Emma McFerran to Chief Operating Officer, who was previously Chief People Officer & General Counsel having joined听Lyst听in 2014.听
Chris Morton, CEO听and founder, said:听鈥�Lyst听is rapidly becoming a fashion category leader, which hundreds of millions of fashion lovers rely on to decide what to buy.听听
鈥�While our app and website already enjoy very large audiences in the USA & Europe, fashion ecommerce remains under-penetrated in general, with huge growth potential globally.听听
鈥�We鈥檙e excited to use this raise from top-tier investors to continue personalising the fashion shopping experience to each of our millions of customers, while helping our partner brands thrive.鈥�听
Nicola McClafferty, Partner at Draper Esprit, added:听鈥�Lyst听has made huge progress over the past year with its industry leading app for the fast-growing online luxury fashion market 鈥� a trend which looks set to continue as consumers retain their newfound digital habits, and demand for fashion rises further post-pandemic.听听
鈥�In recent years we have seen other high-growth fashion tech businesses taking the next step, and we believe听Lyst听is well positioned to capitalise on this market momentum.听听
鈥�Draper Esprit has backed听Lyst听since Series A and we believe this latest round sets the business up for an exciting next phase.鈥�听