惭补谤办别迟辫濒补肠别听OnBuy听has vowed to help save British businesses after the recent announcement of new lockdown measures due to COVID-19.
With the landscape for British retailers looking听bleaker than ever,听Q4听performance听could听determine whether听many businesses听survive another year.听听
OnBuy.com, billed as the world鈥檚 fastest-growing marketplace, provided a lifeline for businesses throughout the first lockdown by refusing to place restrictions on the products retailers could sell while other听marketplaces听restricted sales of 鈥榥on-essential鈥� product ranges.听听
It has pledged to do the same again through the second lockdown, investing听拢5 million into a robust marketing strategy for November and December to expand its market share and further increase sales for its sellers.听
Its听sales leapt substantially from April to October, bolstering the company’s GMV to 700 per cent and resulting in the third consecutive year of over 600 per cent growth.听听
As the site was founded with a policy of never competing against its own sellers by holding its own retail stock, this success translates directly to huge boosts in sales and profits for independent sellers.听
OnBuy听makes it easy for retailers to sign up and start selling, and the marketplace has shaken hands with strategic partners to make it even easier for online sellers to go from strength to strength. These include eCommerce solutions provider Volo, which helped one seller make 拢50,000 in sales from a standing start, establishing a strong foundation from which to benefit from incremental revenue gains as听OnBuy听continues to rapidly grow.听听
Meanwhile, online book wholesaler Paperback Shop witnessed an enormous 507 per cent increase in sales on听OnBuy听between June and September compared to the same period in 2019.听听
鈥�OnBuy听has proven to be a vital additional sales channel for us during the height of the pandemic. It has helped us to ensure that our products appeared in search engine results, which was ideal when so many buyers moved online to seek out products,鈥� said听Georgina Pursch, business development manager at Paperback Shop.听
鈥淲e have been astounded by the increase in sales experienced during what has been such a difficult period for so many retailers. Using听OnBuy听as a sales channel is perfect for us due to its nature of not competing with sellers by retailing its own products, alongside the one-to-one account management provided, as well as the great visibility gained in internet searches. All of this has supported us with our goals.鈥�听
Pertemba, a firm bringing UK brands and distributors to the biggest international marketplaces, also experienced a surge in online sales.听
鈥淥ur听OnBuy听annual 2019 sales compared to 2020 year-to-date indicates a 292 per cent sales uplift on last year,鈥� commented听Pertemba听managing director Ravi Karia. 鈥�OnBuy听has proved excellent in supporting us with sales during the pandemic.听听
鈥�This online marketplace is our partner, not our competitor, providing us with another route to market. Selling on听OnBuy听has been, and is proving to be, a great success.鈥�听
VidaXL, an international online retailer, experienced more than an 80 per cent leap in sales during just one month alone, from April to May, and sales continue to outpace previous years.听听
Coral Han from听VidaXL听said: 鈥淭he promotional tools on听OnBuy听really helped us to increase sales. The company always keep in close contact with us and if we ever need any assistance the team are always very timely in their responses.鈥�听
OnBuy鈥檚听founder and CEO, Cas Paton, commented: 鈥淎t the core of our business is the belief in supporting businesses. We鈥檙e a true marketplace, not a retailer, so our business model is designed to champion our sellers and not to compete against them.听
鈥淲e鈥檙e incredibly proud to be able to continue providing a lifeline for online retailers, and I鈥檓 delighted that the retailers we work with have felt – and will continue to feel – the benefit of听OnBuy鈥檚听support and growth through one of the hardest moments in recent history.鈥�听