Origin, described as the world鈥檚 first global benefits intelligence platform, has raised 拢16m in Series A funding, valuing the Canterbury-based firm at 拢80m.
The investment will accelerate the company’s mission to revolutionise the 拢34bn global benefits industry by providing HR and benefits leaders with unprecedented visibility, strategic insight and cost control.
It will also support the company鈥檚 continued international expansion throughout the US and Europe.
Led by Felix Capital, the round saw participation from Acadian Ventures and Notion Capital.聽
Additional investment has been secured from notable former employees of Meta and Accenture, as well as Laura Modiano, current startups lead for OpenAI in EMEA.
鈥淲e created Origin because global benefits teams urgently need clarity, efficiency, and control,鈥� said Chris Bruce, CEO and co-founder of Origin.聽
鈥淥ur AI-powered platform, Origin, turns vast, fragmented benefits data into a single source of actionable insights, enabling immediate cost savings, strategic decision-making, and better employee outcomes.聽
鈥淥rigin empowers HR leaders to transition from administrative complexity to strategic clarity, optimizing one of their organization’s largest investments.鈥�
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Origin has been co-created with leading multinational corporations such as Pfizer, Comcast, EA, Boston Consulting Group (BCG), Organon and bp.
Its core innovation, Cuido, ingests and structures large volumes of previously unstructured data into a centralized intelligence layer.聽
Antoine Nussenbaum, co-founder and partner at Felix Capital, added: 鈥淎t Felix, our mission is to back founders who are empowering new ways of living and working – it鈥檚 at the heart of what we do. The benefits space is behind in AI adoption, and we believe Origin is uniquely positioned to lead the way.聽
鈥淲e have had a thesis in the future of work for some time due to the relational shift between employers and employees. We were drawn to Origin, having known Chris for years and been impressed by his unique track record in the global benefits space.聽
鈥淭he Origin team, thanks to over two decades in the space, is perfectly positioned to understand the clear need for transparency and simplicity in today鈥檚 complex market.聽
鈥淲ith Cuido and its AI-powered benefits intelligence, Origin is not only empowering benefits leaders and employees, but also building the kind of forward-thinking product that moves the world forward. We鈥檙e proud to back Chris, Peter, and this experienced team.鈥�
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