Listed electricals retailer AO World has revealed a surge in听丑补濒蹿-测别补谤听revenue.听
Expected revenue at the Bolton-headquartered group reached 拢715m, an increase of 57 per cent YoY, for the six months ended 30th听September 2020.听
The figure听excludes sales from AO.nl, the firm鈥檚 Netherlands website, which was closed during the prior year.听Revenue from its German website leapt 83%, with the company expecting it to be profitable by FY22.听听
AO sells听products including听washing machines, fridges, cookers, televisions and听mobile phones.听It said its听UK retail business saw sales momentum continue from Q1 throughout Q2 despite the reopening of competitor bricks and mortar stores, indicating 鈥渁 lasting step change in online penetration鈥�.听
Ahead of an official release later this month, profit/loss figures were not made available.听Earlier this year听AO鈥檚 adjusted core earnings听for the year ended 31st听March听jumped by 53.6听per cent听to听拢19.6m, on the back of more than 拢1bn sales.听
“The last six months of trading have been like no other during my two decades in the business,鈥� said听founder and听CEO听John Roberts.听
鈥�AO was in good shape coming into this financial year and the global, structural shift in customer behaviour to online, accelerated by COVID, emphasised our strengths.听
“The progress that we’ve made in Germany gives us the platform and confidence to grow.听 We remain excited by the opportunities ahead and ambitious to realise them.听
“I would like to thank all听AOers听and our delivery partners right across the business who have worked safely and tirelessly both to provide exceptional service to our customers when they needed us most and to overcome the operational challenges of recent months.听听
鈥�I can听definitely say our mums would be proud of what the AO team is achieving.听
“Whilst we remain mindful of the uncertain economic climate caused by the pandemic and Brexit, we are on track with plans and well set for our biggest ever peak trading period in the UK and Germany.”听