A London start-up developing post-COVID employment technology has closed its second funding round.听
GENIE,听an automated talent agent for the creative industry, raised 拢870,000 to听take听total funding to date to around 拢1.75m.听
It has听also announced the听appointment of听Sir John Hegarty as Chairman听to guide the launch of its SaaS subscription service.听
Founded in 2019,听its machine learning-enabled platform听matches hiring companies听–听including听Philips, Warner Music Group and Saatchi & Saatchi –听to industry talent听and coordinates the process via a messaging service.听
It says its fastest booking was made in just听seven听minutes.听听
鈥淥ver the last 20 years the creative industries have undergone seismic change. Part of that change is the growth in freelance 鈥� allowing companies and individuals to work faster, smarter and more efficiently,鈥� said听Hegarty.听听
鈥�Accessing that talent with speed and effectiveness is vital. GENIE is the answer. Their technology and years of experience deliver best-in-class creative talent. Serving both creative ambition and business growth.鈥�听
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CTO听Stephen Reekie听added:听鈥淕ENIE brings together, across our platform, a unique combination of both technology and the domain experience and knowledge of our founders.听听
鈥�This blending of human intelligence, artificial intelligence and deep understanding of the creative industry is now available on the phones and browsers of our customers.听听
鈥�With constantly learning and continually improving matching algorithms GENIE delivers an unrivalled quality of available and engaged talent faster than ever previously possible.鈥�听