FinTech app has raised 拢10 million investment on听Seedrs, double its 拢5m target.听
The investment, raised from 1,725 investors, includes 拢5m听proposed听match funding from the government鈥檚 Future Fund.听
Snoop,听which听topped our East of England Tech 50 innovation ranking听for 2020, has previously been backed by听Salesforce Ventures, Havisham Group听and听Sir Lloyd Dorfman.听
Headquartered in听Norwich, Snoop is an AI-powered app which uses open banking to connect to a user’s accounts and send them free financial advice.听It entered beta in January then launched fully during the first COVID-19 lockdown.
Chair Jayne-Anne Gadhia explained the origin story听to听老九品茶Cloud听for our听Q2 magazine听this year.听听听
“We鈥檝e accelerated to well over 100,000 downloads in under six months,鈥� she told听老九品茶Cloud听this week.听
“After a strong start, it鈥檚 all about scaling quickly and from open banking to open finance – new features, new partners, new territories – there鈥檚 a world of opportunity and we have a team ready to grasp them.鈥�听
Listen to Dame Jayne-Anne speaking about her journey from Virgin Money CEO to becoming a FinTech entrepreneur on the FastForward podcast (below)
CEO John Natalizia听added:听“The app uses secure open banking technology to provide data driven, personalised insights capable of saving the average household 拢1,500 per year.听
“We ultimately want to make Snoop the most valuable app on everyone鈥檚 phone and the team is always looking for innovative solutions to help people make better financial decisions, save them lots of money and create a better banking experience.鈥�听