An online听community SaaS platform听has raised 拢3.3 million Series A funding.听
London-based听Zapnito听helps organisations deploy online communities for the post-COVID world.听
It听will use the investment from听Octopus Ventures to听build upon its virtual events capabilities, analytics tools and suite of integrations.听
Founded in 2014 by Charles Thiede and Jon Beer,听Zapnito听combines knowledge-sharing with community interaction and has shown strong interest from companies throughout the pandemic, as these businesses have had to retool how they stay connected with their customer base.听
Zapnito听captures collective intelligence from its members through customer insights, engagement numbers, and user-generated creations from customers, partners, and prospects.听
Its clients include听Springer Nature,听Sova Assessment听and Wiley, the听organisation for听economic听cooperation and听development.听
鈥淐ommunity management is now a crucial part of how brands service their customers. It can also help showcase their identity among the most loyal subscribers and contributors,鈥� said听Octopus Ventures鈥� Paul Davidson.听听
鈥淚n听Zapnito, Charles and Jon have developed a market-leading proposition that enables companies to embrace the power of communities by harnessing collective intelligence.听
鈥淭his is a trend that we see gathering pace as brands seek to take greater control of their narrative.鈥�听