RetailDeals

ZigZag has expanded its global presence with the acquisition of French firm Shipup.

ZigZag is a returns network for retailers. It featured in third on our recent RetailTech 50 ranking.

Its partner retailers will now be able to service each stage of the post-purchase journey – from the moment an item is bought through to a completed return – in the ZigZag platform.

The deal integrates ZigZag鈥檚 data platform and global network of warehouses and carriers with Shipup鈥檚 suite of revenue-generating customer support, customer experience and logistics tools.

The result, it says, will be an end-to-end service that encompasses delivery, tracking and returns to drive repeat purchases.

“Consumers expect the post-purchase journey to be quick, flexible and easy – whether that鈥檚 returning an item, tracking a delivery, or receiving an informative notification,鈥 said Al Gerrie, ZigZag鈥檚 CEO.

鈥淐ombining Shipup鈥檚 proactive communication and delivery intelligence with our global returns infrastructure enables ZigZag to excel in the services retailers can offer their customers in more than 170 countries.

鈥淣ow that we have the capacity to offer marketing communication, feedback surveys, upsell emails and outbound delivery tracking, we鈥檙e able to directly service all of our customers鈥 after-checkout needs in one unified system.鈥

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Julie Debruyne, country manager for France at ZigZag – and formerly of Shipup – said: 鈥淚ntegrating Shipup鈥檚 post-purchase capabilities with ZigZag is a win-win that will make every step after checkout faster, clearer, and more profitable for retailers and their customers.

鈥淯niting ZigZag鈥檚 returns expertise and global infrastructure with Shipup鈥檚 customer engagement platform is part of our joint mission to make the post-purchase ecosystem work equally well for both consumers and retailers.鈥

ZigZag’s clients include Selfridges, Frasers Group, Boden, New Look and The Hut Group.

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