VR specialists Laduma have recreated a 360掳 view of Ross Barkley taking a free kick at Everton鈥檚聽training ground.
Although not a regular free kick taker for his club,聽the midfielder聽shows how he deals with the pressure of performing at the highest level – and mobile and desktop viewers can watch every angle.
In partnership with Sure, Laduma has described the clip as a ‘genuine industry first’.
Laduma CEO, Ben Smith commented: “To team up with a Premier League star and a well-respected global brand to create a piece of VR that gives fans unique and privileged access to one of their heroes was a huge challenge.
鈥淲e are a company built on creating ground-breaking VR content and this project was interesting to us because it was a genuine industry first.
鈥淎nyone who watches will get a glimpse of what it’s like to stand in the shoes of a Premier League footballer.
鈥淩oss took a keen interest in the technology and the end result. He was fantastic to work with.’
Sure Brand Manager Claudio Bellen added: 鈥淲e were delighted to partner with Laduma on this unique piece of content showcasing Ross鈥檚 free-kick technique from previous unseen angles.
鈥淲e hope football fans will enjoy this short edit of one of England鈥檚 young talents showcasing his skill level.鈥
Sure is an official partner of Everton FC.


