eCommerce agency Visualsoft has appointed Liam Quinn as its new director of innovation.
The firm says the strategic hire marks a key step in its mission to create industry-leading solutions for Shopify merchants.
Quinn joins with extensive experience from some of the UK鈥檚 most respected and forward-thinking eCommerce agencies. Throughout his career, he has helped major retail brands navigate and thrive online and offline via Shopify, developing a deep understanding of what merchants need to grow today 鈥 and how to prepare for tomorrow鈥檚 challenges.
鈥淲e鈥檙e pleased to welcome Liam to the team. Retail is evolving fast 鈥 customer expectations are rising, technology is accelerating, and competition is fierce,鈥 said Chris Fletcher, CEO of Visualsoft.
鈥淚nnovation isn鈥檛 just a buzzword 鈥 it鈥檚 essential. Liam brings the expertise and strategic thinking that will help our clients not just keep pace, but set the pace.鈥
In his new role, Quinn will head up Visualsoft鈥檚 newly created innovation function, focusing on emerging technologies, developing tools and products that complement Shopify, and delivering greater value for clients.
He said: 鈥淰isualsoft has a strong reputation for delivering results, and I鈥檓 looking forward to building on that. Innovation is about making life easier and more profitable for retailers 鈥 whether that鈥檚 simplifying complex processes, introducing automations, or creating new ways for brands to connect with customers. I鈥檓 excited to get started.鈥
His appointment follows a string of recent strategic moves at Visualsoft. In February Andrea Porter-Keel joined as chief revenue officer, becoming the first woman to join the company鈥檚 C-suite, and Visualsoft launched its new Shopify POS offering to support retailers with their physical stores with Matthew Eley as the agency鈥檚 first retail product lead last month.
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